Sales Training
YOU CAN BELIEVE THIS!
EVERY ORGANIZATION SELLS!
YOU CAN BELIEVE THIS ALSO!
GREAT SALESPERSONS AND NEGOTIATORS ARE TRAINED, NOT BORN!
EVERY ORGANIZATION, WHETHER BUSINESS, CHARITY, CHURCH, COLLEGE, MUNICIPALITY, MILITARY UNIT MUST HAVE A SALES PROCESS
FOR ITS PRODUCT OR SERVICES!
WHETHER THAT SALES PROCESS IS EFFECTIVE OR NOT DEPENDS UPON THE TRAINING OF THE PEOPLE REPRESENTING YOUR ORGANIZATION
IN THE SALES PROCESS.
Industrial psychologists tell us that persuasive techniques can be learned by any intelligent person with the will
to be more effective in sales and negotiations.
QUESTIONS FOR EMPLOYERS TO DETERMINE IF WE CAN HELP
What does your organization really sell? Is it a product, service, necessity, convenience, ego item?
What is the sales system and who comes in contact with the buyer during this process?
What type of training does your "contact" person have?
If you have a formal sales organization, how are the salespersons trained? Is it only an in-house program?
If so, there will probably be few fresh ideas used in the sales training!
WHAT WE CAN DO FOR YOU!!!
WE TRAIN SOME OF THE MOST SUCCESSFUL MOTIVATIONAL STAFF AND SALES TEAMS IN AMERICA.
We will assess your sales system and give you a FREE REPORT of what we think can be done to make the sales of your
product or service more cost efficient.
SERVICES OVERVIEW
Banking
DEI has trained platform personnel as well as branch managers to set appointments inside and outside the branches.
Banks often have telemarketers that require training. Corporate loan officers may require both prospecting and
sales skills in order to attract new borrowers. Bank personnel sell a broad range of financial products above
and beyond bank accounts.
Brokerage/Financial
The firm may have telemarketers as well as account executives. Brokers/Account Executives require appointment
skills to avoid dependence on few accounts. Turnover is an important issue at individual brokerage offices.
Telesales and appointment making are important skill areas for brokers.
Business Equipment/Supplies
New Business development is a key issue. When representatives depend too heavily upon existing accounts,
their income patterns will be inconsistent. These companies tend to have in-house sales forces/telemarketers
as well as outside representatives. Escalating the sale to a level beyond the "purchasing department" is a key
point in the process.
Cable Advertising
These companies have account executives/sales representatives who either manage existing account relationships
and/or are responsible for creating new business. Some of these salespeople's prospects are as agencies
(who place advertisements for their clients): some of their prospects are businesses that don't work with
an agency. Cable systems sometimes produce the advertisements run by small local businesses that otherwise
would not be able to afford television advertising.
Computer Hardware/Software
Some of the companies sell through retailers; others sell directly to corporate clients; others sell through a
combination of different channels.
Data/Information Services
These companies often have a large base of business and may need assistance with up-selling and cross-selling
throughout their clients' organizations. A new product launch represents a large opportunity for DEI.
These organizations may also have telemarketing divisions where cross-selling would be an important skill requirement.
Energy
Deregulation has led to an increased emphasis on customer retention and new business development. Companies in
this industry are likely to have different marketing approaches for residential and business.
Exhibition/Display Producers
These are business-to-business representatives that sell displays to a variety of companies. The companies
rely on new business development and can also benefit by learning how to penetrate and create new ideas for
either existing accounts.
Healthcare/HMO's
The health insurance companies are targets, as are the brokers with whom they often work. The individual
insurance branches/offices may have their own training budgets to supplement the headquarters-sponsored
initial representative training. There is a high turnover in this business area. The representatives often
sell, face bidding situations, and are responsible for selling individual on the client organization to apply
for the plan. Fall is focused upon selling applications to employees of clients. Winter and spring are good
times to approach healthcare companies for sales training.
Hotel/Catering/Corporate Events
Hotel facilities must work to keep their banquet and conference facilities filled with corporate clients and
seminar events. Hotel managers and other executives often want their people to take a proactive approach,
rather than simply field calls that come in. Theme Parks and similar business also target corporate clients
and company events. Cross-selling and developing relationships are also important to their sales process.
For a FREE REPORT, a detailed brochure of our services and OUTSTANDING REFERENCES please click here now:
Learn More About Our
Sales Training
Solutions!
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TRIAM GROUP
